Home' Trinidad and Tobago Guardian : November 26th 2014 Contents B4
Guardian www.guardian.co.tt Wednesday, November 26, 2014
The reigning National Calypso Monarch Rod-
erick "Chucky" Gordon has teamed up with ani-
mator Roland "Rembunction" Yearwood to bring
his Carnival 2015 hit Doh Take It On to colourful
The digitally animated video follows the humorous
storyline of the song, holding true to the underlying
message that in the face of all stresses there is an
escape to be found inside the festivities of the sea-
"We really wanted to stand out and create a prod-
uct that the people could really enjoy, because at
the end of the day that s why we create music to
impact on people," Chucky said in a release.
"Remy did a fantastic job with the animation and
already we re getting calls asking us about the
process so big up Rembunction."
Rembunction, also an artiste in his own right, said
he simply had fun working on Doh Take It On music
"It s a really fun song and so I enjoyed dreaming
up the visuals to bring the song to life. The lyrics
tell a story and so the visuals follow that path," he
The Doh Take It On single is the latest collaboration
between the Laventille-born singer and Bajan super
production group De Red Boyz. The song was written
by Jason "Shaft" Bishop.
Soca fans can log on to Chucky s YouTube chan-
nel: Chucky Gordon to see the Doh Take It On video.
animated for 2015
Tevin Joseph is one of the nation s top volleyball
players and has represented T&T at tournaments
in countries like Poland, Berlin, Guatemala, Canada,
Jamaica and Mexico. He credits his involvement in
volleyball for keeping him out of trouble and focused
on his studies at secondary school but lately, it s
the 22-year-old s love for music that has been reap-
ing the benefits.
"I come from a very musical family. My sister
Renee is a gospel singer and her husband Emile For-
tune is a producer, he actually did the production
on my songs. So music just comes naturally to me,"
The Princess Town West Secondary old boy has
experimented with various genres of music, but
decided to launch his singing career with soca. Down
to The Ground, the song he wrote for Carnival 2014
caught the attention of a record company in Atlanta
which signed the excited young man.
"I posted the song on my YouTube channel and
the next thing I know in September, I received this
call from someone by the name of Francesca Maria
who said she is the CEO of Gyal Volume Records
and she was interested in my song," explained Joseph.
The Gyal Volume Records CEO was looking for a
soca artiste to add to her label and someone played
her Joseph s song and she was sold on it at first
Joseph, the last of three children, said he felt a
mix of emotions when he got that phone call.
"At first I thought it was a hoax, then when I
realised it wasn t, I felt surprised, confused and happy
all at the same time."
His producer Fortune was the first person he shared
the good news with and within two days, Joseph
signed a contract with the US label which required
him to ten songs for Atlanta Caribbean Carnival
which takes place from May 22-23, 2015.
"The feeling I have right now is indescribable. Just
the other day music was like just a hobby for me
but now it is a main focus, and I am just happy that
at my age I got the opportunities to do two things
that are positive and that I equally enjoy," said Joseph.
He has already written two more songs for 2015,
Feel It, which was released on November 19 and Run.
Both were produced by For-Tune Productions, the
studio run by his brother-in-law.
Asked if he would be pushing the songs locally,
Joseph said Down To The Ground got some airplay
earlier this year on a few local frequencies, but his
management was not really pushing it for the local
"I am really concentrating on pushing them for
the UK market. If I get some love here, that will be
appreciated too," said Joseph.
He believes the local soca industry is difficult for
a new artiste to penetrate unless he is being supported
by seasoned artistes and DJs who appear to have the
power to decide which songs gets played.
"I don t really depend on the radio for my music
to get recognition. There are so many other mediums
now like YouTube, iTunes etc. An artiste does not
really need to depend wholly and solely on a radio
station to play their music anymore," Joseph said.
So what else is on this enterprising young man s
future checklist? An MBA and an A-class clothing
boutique for gents.
"I say go for whatever your heart desires. You only
get the chance at life once so don t sit down on your
talents. Use them all up."
Local volley ball player
gets record deal
Young soca artiste Tevin Joseph got a writing
contract with an American label after the CEO heard
his song on YouTube.
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