Home' Trinidad and Tobago Guardian : April 21st 2015 Contents B18
Guardian www.guardian.co.tt Tuesday, April 21, 2015
Eastern Regional Health Authority
Join the team ...
make a di erence
The Eastern Regional Health Authority is seeking to recruit suitably quali ed and experienced professionals in the
The Dental Nurse is required to examine children's teeth (under the age of
12), identifying and charting characteristics of dental lesions, diseases
and anomalies, relating them to oral pathological conditions developing,
to determine, develop and execute treatment plans on patients which
may include oral hygiene instructions and demonstrations using dental
materials, instruments and equipments and applying medications to
teeth, and to prepare oral health education materials. He/She also
delivers lectures to children in primary and pre-school, mothers attending
ante-natal clinics, parent-teachers association (PTA) meetings and
diabetic support groups, provide counseling to patients attending dental
clients, and refers clients to the dentist for treatment outside of the scope
of job skills.
Minimum Training and Experience
- Five (5) CXC/GCE O'levels subjects inclusive of Mathematics and
- Certifcate of training in Dental Nursing.
- Registered with the Dental Council of Trinidad and Tobago.
- Computer Literate in Microsoft Office Suite.
- Any equivalent combination of training and experience.
Specialist Medical O cer-Obstetrics & Gynaecology
The The Specialist Medical Officer-Obstetrics & Gynaecology is
responsible for administering medical treatment to patients at a Hospital
in one of the specialist field of Obstetrics & Gynecology. Work involves
serving as Consultant to Medical Officers and attending clinics to treat
patients, and is performed independently and subject to administrative
review by a professional superior through conferences and analysis of
reports and observations.
Minimum Training and Experience
- Possession of a Medical Degree from a recognized school of
medicine supplemented by the possession of a Specialist Diploma
in the relevant field.
- Registered with the Medical Board of Trinidad and Tobago as a Medical
Practitioner and as a Specialist in the relevant field.
- Extensive experience in a specialist field of medicine.
Applicatons should be submitted with relevant certificates and two (2) testimonials
by April 23, 2015 to the :
General Manager, Human Resources
Eastern Regional Health Authority
De Freitas Building, Eastern Main Road
Sangre Grande, PO Box 4479
Phone: 691-5521/ 668-1105 or email: firstname.lastname@example.org
Personal branding has somewhat mainstreamed
and is becoming more accepted in job search. But
I still see too many job seekers confused about what
branding actually is.
The Hype and Myths
Some of the misguided things you ve probably
heard about what personal branding is:
• A passing fad not worthy of consideration -- the
next new thing is bound to come along and replace
• The way to position yourself as an expert in your
• An opportunity to brag about yourself.
• Just a catchy tagline for your resume and email
• Your ticket to making big money.
• The way to become famous.
• A brand statement that lists your relevant functional
areas of expertise, just like a job description.
What personal branding really is:
Simply put, branding in job search is a way to
uncover, define, and communicate your unique ROI
(Return on Investment) value to your target employers,
based on their needs.
Authentic personal branding takes work. The devel-
opment process requires pinpointing the personal
attributes, values, drivers, strengths, and passions
that differentiate your unique promise of value from
your peers, in content and messaging designed to
resonate with your target audience (or target employ-
The Hype and Myths vs. Reality:
• Branding isn t a passing fad. In fact, the process
of identifying what differentiates you from your
competition has been part of job search, career
marketing, and resume development for decades.
It was given a name in the mid-nineties by Tom
Peters. It may go by a different name in the future,
but the concept and approach will probably be the
• If you re not actually an expert in your field, don t
lie and mislead people in your brand messaging.
When push comes to shove, you won t be able to
live up to the expectation . . . and then you will
have tarnished your reputation by boasting inflated
• You may call branding bragging about yourself,
but it s really all about being truthful about the
best you have to offer. If you ve achieved great
things, you d be wise to let your target employers
know about it, without embellishment.
• If all you ve done is create a spiffy tagline, and you
think you ve defined your brand, you haven t done
the work. Back up, and spend time identifying
what differentiates you.
• Money may come with branding, but if you re set-
ting out to become wealthy, it takes a whole lot
more than knowing and expressing your brand.
Your brand may help you land a high paying job
(I hope!), but once on the job, everything will fizzle
if you don t have the goods to back up your claims.
• Unless your goal is to become famous and you
have whatever "it" is that makes people famous,
your brand alone probably won t make you a super-
• A brand statement needs to be much more than
a string of relevant keyword phrases highlighting
your functional areas of expertise. To make it hit
home with recruiters and hiring authorities assessing
you, it needs to integrate your hard skill sets with
your softer ones -- indicating who you are and how
you use your skill sets to make things happen.
Why personal branding
matters so much in job search:
• The branding process helps you understand your
ROI value to your target companies and what dif-
ferentiates you from your competition in the job
• And helps you clearly communicate that ROI value
and good fit qualities when you network and inter-
• And helps you stand out from your competition
in your career marketing materials (resume, biog-
raphy, online profiles, blogging, etc.).
• Your brand incorporates your "softer" side and
generates chemistry for who you are, what you re
like to work with, how you make things happen,
and what you have to offer that no one else does.
Try to ignore the hype and myths. Learn what
authentic branding actually is. Invest time and effort
in identifying the things that differentiate you from
your competitors in the job market and the things
that make you the best hiring choice for your target
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