Home' Trinidad and Tobago Guardian : August 27th 2015 Contents The global market for enterprise
mobile app development serv-
ices is expected to grow, and
fast. Why? Enterprises are
deploying mobile apps in their
businesses at an aggressive rate
satisfy and increasingly mobile workforce. The
trend of enterprise mobility and the prolifer-
ation of mobile devices for business purposes
create tremendous opportunities for mobile
Mobile apps enable users to get access to
services similar to those that are received when
accessing the apps through a personal com-
puter. Mobile apps intended for business use
are typically aimed at improving workforce
productivity, enhancing communication speed-
ing data exchange. Currently there are more
than 3.17 million applications available on var-
ious app stores and a very large base of mobile
application developers who develop mobile
apps for app stores.
Continual improvement in mobile processor
speeds, lowering cost and a trend toward larger
screen sizes, have increased the value propo-
sition of mobile apps for businesses and cor-
porate users. The beneficial impact of today s
mobile enterprise apps include improved com-
petitive advantage, employee-led innovation,
customer engagement, and customer satis-
A recent at report on the state of the Global
enterprise mobile app development services
market predicts a compounded annual growth
rate of 13.4 per cent over the period 2014-
2019. Even as growth in direct revenues from
mobile app stores is slowing, demand for good
enterprise mobility solutions is outstripping
The growth is already attracting the attention
of software engineers around the world. An
increasing number of mobile app developers
are turning their attention away from con-
sumer-focused apps to the higher revenue
arena of enterprise mobile apps.
According to a recent "State of the Developer
Nation Q3 2015" report, 20 per cent of all
developers globally are targeting enterprises,
up from 16 per cent just six months ago.
"The growing bring-your-own-device
(BYOD) trend among businesses is helping
them lower technology acquisition costs,
improve productivity and increase overall com-
petitiveness," says Kevin Khelawan, chief oper-
ating officer at Teleios Systems, a major enter-
prise software development firm based in
Trinidad and Tobago.
"Employees are generally more comfortable
using their own mobile devices. This in turn
makes them more productive, more available
and, importantly, increases the probability of
innovation in the organisation."
Developing the mobile ecosystem
Where does this all leave the Caribbean?
Several organisations have been raising
awareness of the amongst young developers,
as well as organisations and governments. The
list includes: ConnectiMass out of Jamaica;
the Caribbean Telecommunications Union
with their ICT Roadshow; the BrightPath
Foundation with its regional AppMaster mobile
app developing training workshops and Tech-
Link initiatives; and Canto s Caribbean Mobile
The need for their message is now amplified
by the reality of region s growing population
of smartphone users and the creaking inef-
ficiencies in the region s approach to service
delivery. However, much more work needs to
The raw creative talent to build homegrown
enterprise apps exists. But success in the global
mobile arena requires more than just apps, it
requires development of a sustainable mobile
ecosystem. If local developers are to have a
fair shot at the global enterprise mobile app
development services market, a far more struc-
tured approach to encouraging innovation and
supporting the development of relevant com-
petencies will be needed.
Raw app development talent has to be met
by refined app development approaches. At a
most basic level, local developers need to be
incentivised to write local apps. They can t
do it alone. Business and governments have
a play their part in investing in the enabling
environment needed to support development
of the mobile enterprise.
Bevil Wooding is the chief knowledge
officer of Congress WBN, a faith-based,
international non-profit research organisation.
He is also the founder and executive director
of BrightPath Foundation, a values-based,
technology education non-profit organisation.
Follow on Twitter: @bevilwooding
BUSINESS GUARDIAN www.guardian.co.tt AUGUST 27 • 2015
Developing the mobile enterprise
Growth in global app services market spells opportunity for local developers
Developer economics: state
of the developer nation
1. It's a very male-dominated nation. Only
six per cent of our respondents describe
themselves as female, though the propor-
tion was slightly better (10 per cent) in
2. It's a population of young obsessives.
89 per cent of developers are working
across multiple areas, often filling their
spare time with more software develop-
3. As a nation it's close to the poverty
line. More than half of mobile developers
(51 per cent), and well over half those in
IoT (59 per cent) aren't making a sustain-
able income (less than $500 a month).
4. The clouds have a silver lining. Cloud
developers are most likely to be doing well,
67 per cent of them are generating decent
revenue (more than $500 a month)
5. Don't expect to see the Clouds out in
public. The most popular Cloud develop-
ment platform is decidedly private (tar-
geted by 44 per cent of developers),
ahead of AWS (16) and Microsoft Azure
(13 per cent).
6. Windows Phone doesn't come round
so much these days. Interest in Mi-
crosoft's mobile platform has declined in
the last six months (from 30 to 27 per
cent), while Android is still the most-tar-
geted mobile platform (71 per cent) and
iOS remains popular.
7. It's a multilingual nation, with regional
variations. In North America HTML5 is
widely spoken (primary choice of 47 per
cent), while Asia leans towards more-es-
tablished languages such as Java and C.
8. It's a nation full of risk-taking explor-
ers. More than a quarter (26 per cent) of
IoT developers don't even know who their
eventual customers will be.
9. The population is easily attracted by
shiny new things. The Swift language is
growing, despite the fact that 16 per cent
of developers working in Swift aren't
making any revenue at all.
10. It's an eternally optimistic nation.
Around two per cent of desktop develop-
ers are targeting Google's Chrome OS, in
the confidence that the day of the thin
client is finally dawning.
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