Home' Trinidad and Tobago Guardian : April 13th 2017 Contents BG18 | COMMENTARY
BUSINESS GUARDIAN guardian.co.tt APRIL 13 • 2017
s I navigate the space
of many Caribbean
enterprises, I see a
desire to do things
differently, but a lack
of capacity to do so.
The innovation and growth drought
we currently live in is not new, but a
product of generations of professionals
being bystanders in the adoption, adap-
tation, and/or creation of new products,
services or processes.
We are risk takers but in our own turf.
Maybe the greatest quantum leap we
can make as Caribbean entrepreneurs
is to move from a Caribbean-centric
risk-taking approach to one that de-
mands an understanding of interna-
tionalisations trajectories and interna-
tional entry modes in non-Caribbean
Why is internationalisation crit-
ical for the Caribbean?
Because our local markets and econo-
mies are too small for offer a sustainable
There is some innovation in the Car-
ibbean, however, the existing innovation
initiatives—either from the public and
private sector—are not leading to the
creation of extraordinary value propo-
sitions that could become growth plat-
forms per se beyond Caribbean borders.
What is an innovative company
Let’s use the example of Goddard
Enterprises. Headquartered in Barba-
dos and headed by a global and brilliant
CEO, Anthony Ali, Goddard has been
able to grow and expand beyond the
Using as its growth platform a JV deal
with a major European airlines, this
lead them to develop very deep inter-
national trajectories in Latin America
in countries like Peru, Ecuador Guate-
mala or Uruguay. The vast majority of
the revenue and employees come from
What is their product? Meals for
Is that innovative? No, however,
the way they have orchestrated their
strategy is quite innovative. Using a
European partner, the choice of val-
ue propositions (industrial mid-size
kitchens as manufacturing plants) for
airlines, have created the capacity for
Goddard to enter into more profitable
non-airline markets like hospitals, pris-
ons and even catering.
The fundamental innovation in God-
dard’s case is not the creation of a new
product, or service, but the creation
of a growth platform (an international
joint venture) that lead to the creation
of other growth platforms (like an op-
eration in Colombia offering food for
How do we then know if we have
an innovative enterprise?
If the value proposition creates or
enables growth platforms or trajecto-
ries. Novelty in innovation is over rated.
Innovation should be less centred in the
creation of new stuff but maybe in novel
ways to combine old stuff, or in other
words, vu-ja de instead of de ja vu.
a. Why we are afraid of doing busi-
ness with and in other non-Caribbean
non-English speaking countries?
b. Is innovation the mean toward
an end or the end itself?
c. What is the biggest enabler
for innovation in the Caribbean?
d. What is the biggest disabler
for innovation in the Caribbean?
Contribution: Professor Miguel
Carrillo, executive director and
professor of strategy, Arthur Lok
Jack Graduate School of Business.
Need to know how to innovate
International authority on
innovation and creativity, Sir Ken
Robinson will be speaking for the
first time in the Caribbean (LIVE
via interactive satellite) at the
Distinguished Leadership and
Innovation Conference in T&T on
May 5, 2017 at the Hyatt Regency.
He will be accompanied byJim
Collins (also LIVE via interactive
satellite) and Pankaj Ghemawat
Don’t miss the opportunity to learn
how to innovate and take your
or email: conferencing@lokjackgsb.
Innovation in the Caribbean:
LET YOUR CAREER TAKE FLIGHT WITH US!
DOMHAD Properties Ltd, an entrepreneurial and dynamic Regional Prop-
erties Development & Rental Company, is on the hunt for an equally
vibrant and dynamic individual with a burning passion for the Real Estate
Talent Search for a
DO YOU HAVE?
Property Development & Rental savvy experience with over 5 continuous
years of proven track record and with strong tenant retention
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Strong analytical and presentation skills
Strong negotiating skills & engaging leadership traits
At the top of your game with budgeting and strategic planning and goal
Willing to travel to keep learning about the latest trends in the industry
and manage new properties that will be acquired and or developed in the
Practice robust customer service and display the required behaviors to
build and sustain long term relationships with customers
Master’s Degree will be an asset
Please send resumes to firstname.lastname@example.org no later than
Monday, April 17, 2017.
Unsuitable applications will not be acknowledged
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