Home' Trinidad and Tobago Guardian : October 10th 2013 Contents OCTOBER 2013 • WEEK TWO www.guardian.co.tt BUSINESS GUARDIAN
NEWS | BG7
When a country s
economy is on a
businesses tend to
search for other
ing into a new market means that factors
such as country dynamics, industry bench-
mark, politics and legal framework must
be looked at, among other factors. This
research can be time consuming, especially
if the data is needed immediately, Com-
panies tend to outsource the research need-
ed.Global News Matters is one such com-
pany which specialises in Caribbean market
Managing director Melissa Marchand said
T&T is located at the doorstep of the Latin
American market of 580 million consumers.
Referring specifically to Angostura Bitters,
she said there is no country in the world
that doesn t sell the product.
"T&T has logistic systems and structures
in place to reach the world market. T&T
is a way into Latin America and as a way
from Latin America to the rest of the world."
Global Matters has been working in the
Caribbean since 2004 and has been doing
analysis on what has been "moving the
markets," seeing opportunities and the risks.
"We have other products that are sub-
scription-based and are customised and
paid for by the company, costed on a case
by case basis depending on what they are
looking for. Our subscription-based pub-
lication is US$2,154 per year," she said.
The scope of the research for the pub-
lications offered by Global Matters spans
more than 4,500 hours of research per year
using six people.
Referring to the findings of her research
on T&T, Marchand said: "This is the best
place in the world to be, to be doing busi-
Latin America and the Caribbean are the
fourth moulder of global growth, behind
China and India. This is the space where
the opportunities are at.
"When we look at the markets, Latin
America and the Caribbean are going to
outgrow the United States market over the
next year by a point or a point and a half.
There is a lot of opportunity here," she said.
The place to be doing business is South,
"You ve got consumer growth, consumer
markets that are growing very rapidly. Com-
ing up within the region in the coming
years, you ve got some very large scale
events, you ve got the opening of the Pana-
ma Canal, you ve got the Brazil World Cup
and Olympics. All of this, what it is bringing
is access: it s new consumers to the market
and so we are going to see a lot of oppor-
tunities to meet the needs of these con-
sumers," Marchand said.
Investing in Latin America and the
Caribbean territories means investors/busi-
nesses would have the opportunity to "be
the first one" to penetrate the market.
Marchand said the business must first
understand what the market is about.
According to Marchand this year, "We
are going to see growth of about ten per
cent coming from Paraguay, Panama and
Peru and going to grow north of seven per
cent, here in the Caribbean, Guyana and
Suriname are both growing 4.9 per cent,
4.3 per cent.
"Haiti, they have revised downward their
forecast but it is still 4.3 per cent growth
for this year and they have taken it up 4.5
per cent next year. We are seeing robust
growth throughout this region, T&T is
really positioned to be an access to this
Research firm Global News Matters:
T&T a great place
to do business
PHOTO: NICOLE DRAYTON
Having worked for more than two decades in the
oil and gas industry, Antonio Ross has now formed
his own recruitment company and has been placing
scores of nationals in high paying jobs in the energy
sector in the Middle East.
The founder of the Oil and Gas Consulting Group
(OGCG) Ltd, Ross said his clients have been partic-
ularly interested in nationals from T&T because this
country has a global reputation and a highly skilled
and competent people in the sector.
"We have a large pool of experienced and talented
oil and gas personnel who are well known in oil and
gas globally for our strong work ethic. Being a Trini,
I know quality of personnel that we can provide in
order to build a reputation as a global recruiter for
the oil and gas industry."
"T&T has a large concentration of everything that
international oil and gas organisations require: edu-
cation, training, competence, strong work ethic, Eng-
lish language, respect for the culture of others and
a wealth of general oil and gas knowledge and expe-
rience passed on from one generation to the next.
The demand for T&T nationals is immense.
With a presence in Trinidad, Houston and Dubai,
Ross said his company has been able to provide skilled
professional candidates with experience in technical,
engineering and support functions.
Ross, 39, who hails from Rio Claro and has a degree
in physics from the University of the West Indies,
told the Business Guardian, there is a strong demand
for experienced, competent personnel in the fields
of teaching, medicine, petrochemicals, construction,
human resources and management.
Coupled with his own oil and gas experience as
a hiring manager, Ross said he was able to identify
a niche area and developed access to a large pool of
talented an competent personnel. Curtis Williams
Antonio Ross builds
consultancy in Houston
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